With over sixteen years of experience advising 150+ brands, she has built a reputation for work that doesn’t just look good — it means something.

A sought-after speaker and TEDx alumna, Dana’s talk “Growth is a choice, not a destination" explores the tension between ambition and acceptance — questioning our obsession with outcomes and reframing growth as a deliberate act of courage. Through stories drawn from her own life and work, she examines the dance between intention and impermanence, inviting audiences to let go of the illusion of control and lean into the discomfort that transformation demands.

Her career began in design before moving into strategic leadership roles within the WPP network, where she honed her expertise in business development, brand strategy, and narrative design. She went on to co-found Beattie+Dane, an award-winning creative firm based in Kuwait, and later founded Bark & Berg, a Dubai-based storytelling studio built on one belief: the strategy is in the story.

Across her ventures, Dana helps people and organisations see themselves more clearly; bridging insight with imagination to create communication that drives cultural impact.
Her award-winning podcast, Something to Consider, extends that philosophy into conversation: a long-form exploration of identity, entrepreneurship, and the human side of change.

Dana’s work challenges the noise of modern culture; inviting a slower, deeper way of thinking about leadership, creativity, and what it means to build meaning in an uncertain world.